Later this year The Blueprint will launch an initiative called Agency2020. A private, quarterly, invitation only gathering of industry opinion formers and experienced agency chiefs, directors and senior management. A singular and clear purpose: assess, define and debate the shape of agencies today and in the next five years towards 2020.
The dinners will be augmented by a series of one-to-one interviews with CEOs and leaders who will provide insight into how agencies including AMV BBDO, Edelman, Sid Lee and others have approached and delivered change in their business.
In the next five years agencies and heads of those businesses need to put transformation at the centre of their business strategy. Agency2020 will cover off many of the ways to make this possible:
· Business models
· People and talent strategies
· Product and service offerings
· Refocusing competitive landscape
If you are interested in being part of the dinners or contributing to the debate, please email: firstname.lastname@example.org